Keep updated on the latest pharma industry topics and trends here! Learn how PEAK is delivering valuable content and executing on program excellence below.
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How AI Can Improve Commercial Operations of Pharma Companies
May 3, 2023
AI applications can have a positive impact on the commercial operations of pharmaceutical companies. By leveraging AI, pharmaceutical companies can improve their ...
Effective Content Strategy Tips for Health Care Professional Engagement (Video)
March 29, 2023
Tips for Improving Pharma Sales Planning
March 1, 2023
Every year brings multiple new opportunities and challenges for pharmaceutical sales teams. With the rapid pace of change in the industry, pharmaceutical sales te...
Factors Driving Successful First-Time Pharma Product Launches
February 8, 2023
The launch of a new pharmaceutical product into the market is a complex and risky endeavor. For a successful launch, the manufacturer must identify the right targ...
Effective Content Strategy Tips for Health Care Professional Engagement
December 1, 2022
There are a variety of tools pharma sales representatives can take advantage of to connect with heal...
What Separates Leading Pharma Contract Sales Organizations from the Rest? (Video)
October 26, 2022
When it comes to expanding your Pharma Sales team, working with a Pharma Contract Sales Organization can be extremely helpful. However, it isn’t always easy to de...
Quiet Quitting: A Workplace Trend That May Not Mean What You Think
October 7, 2022
Quiet quitting is a workplace trend, and it's happening more often than you think. But what does "quiet quitting" mean? It means employees are withdrawing from th...
Securing Sales Solutions in Pharma
August 31, 2022
Contract sales organizations are evolving alongside the companies they serve.
Last year saw a few reports poi...
Insights & Trends About Field Teams & Health Care Professional Interactions: The Continuous Rise of Omnichannel Engagement
August 26, 2022
Given the rapidly evolving state of customer engagement it’s critical to embrace and understand the what, where and how of field teams and healthcare professional...
5 Factors to Consider for a Launch Strategy (Video)
July 21, 2022
These days, having a successful drug launch means adapting to current market needs and customer and patient expectations. Successful contract pharmaceutical compa...
