Keep updated on the latest pharma industry topics and trends here! Learn how PEAK is delivering valuable content and executing on program excellence below.
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Transforming Pharmaceutical Sales: Harnessing the Power of AI Virtual Assistants
December 27, 2023
Enhancing Pharmaceutical Sales through Pharma Contract Sales Organizations
December 6, 2023
In the ever-changing and complex world of pharmaceutical sales, senior leaders must not only recognize the challenges but also actively seek innovative solutions....
Improving Patient Support Programs with the Help of AI
November 1, 2023
The merging of artificial intelligence (AI) and healthcare is changing how patients experience medical treatment. PSPs, or Patient Support Programs, which offer i...
Mobilizing Digital Marketing for 7 Key Pharma Use Cases
August 9, 2023
Understand and Address the Most Pressing HR Challenges in the Pharmaceutical Industry
June 19, 2023
The pharmaceutical industry is a key driver of health innovation, playing a vital role in the global economy. However, like all sectors, it faces a range of uniqu...
How AI Can Improve Commercial Operations of Pharma Companies
May 3, 2023
AI applications can have a positive impact on the commercial operations of pharmaceutical companies. By leveraging AI, pharmaceutical companies can improve their ...
Effective Content Strategy Tips for Health Care Professional Engagement (Video)
March 29, 2023
Tips for Improving Pharma Sales Planning
March 1, 2023
Every year brings multiple new opportunities and challenges for pharmaceutical sales teams. With the rapid pace of change in the industry, pharmaceutical sales te...
Factors Driving Successful First-Time Pharma Product Launches
February 8, 2023
The launch of a new pharmaceutical product into the market is a complex and risky endeavor. For a successful launch, the manufacturer must identify the right targ...
Effective Content Strategy Tips for Health Care Professional Engagement
December 1, 2022
There are a variety of tools pharma sales representatives can take advantage of to connect with heal...
